how to create your personal brand

An introduction to personal branding

Branding used to solely refer to distinguishing a manufacturer’s product from others. With the growth of the Web, especially social media, it has branched to personal branding, or the development of a person’s image to employers, networking connections and ultimately anyone online.

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Friday, May 10, 2013

What Robin has learned about personal branding



What have I (Robin) learned about personal branding? I could list up all the topics we as a group have covered throughout the semester, but I will use my last blog post to describe how I will use my new knowledge in the future.

Monday, May 6, 2013

What Heather has learned about personal branding


This week’s posts are the last ones required by the emarketing course Colee, Robin and I (Heather) are enrolled in at Pacific Lutheran University. So we’ve decided to let you know what we’ve learned through this project and what tidbits we think are the most important for you to remember.

Friday, May 3, 2013

Why organizations connect online

So far this week we have looked into what people and organizations you should connect with online. We have focused on how these people and groups can help us in our future careers. However, today we are going to look into why organizations are on social media sites.

Wednesday, May 1, 2013

What should you connect with online?

On Monday we discussed who you should connect with online. If you missed it or are looking for another resource, here's entrepreneur Matt Haughey on how he became an accidental spammer. But now we're moving on to what organizations, brands, etc. fall into the same category.

Monday, April 29, 2013

Who should you connect with online?

This week we will discuss who and what you can, must, should and should not connect with online. Connecting with the right people can get you far when you are looking for you first job.  At the same time, at some social media sites it is just as easy to connect with people of no use – especially on LinkedIn.