Who are we and what do we know about personal branding?

We - Colee, Heather and Robin - are three Pacific Lutheran University seniors only a couple months from graduating. When tasked with a class assignment to create a marketing blog, we could all relate to personal branding and its importance when it comes to finding a job, especially since we’re knee deep in that search right now.

So we are going to share what we know about marketing and branding yourself, and we’ll be researching more about the topic and sharing what we learn with you. You can expect posts on every week discussing a new topic and its application in today's ever-changing online landscape. We’ll also be interviewing local professionals on personal branding and sharing what they know. Stay tuned on social media for information on what blogs we're following and what articles we're reading on personal branding.

For the next couple months, we will look into topics such as the basics of personal branding, its relationship with social media and how to market yourself effectively while on the job hunt. Join us as we explore this changing industry. Questions, comments and suggestions are always appreciated.

Find out more about us and check out Beyond a Suit and Tie on Facebook and Twitter.