how to create your personal brand

An introduction to personal branding

Branding used to solely refer to distinguishing a manufacturer’s product from others. With the growth of the Web, especially social media, it has branched to personal branding, or the development of a person’s image to employers, networking connections and ultimately anyone online.

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Monday, February 25, 2013

Who are we and what do we know about personal branding?


We - Colee, Heather and Robin - are three Pacific Lutheran University seniors only a couple months from graduating. When tasked with a class assignment to create a marketing blog, we could all relate to personal branding and its importance when it comes to finding a job, especially since we’re knee deep in that search right now.